Today, I’m going to talk about two ways people can find your website: Organic Search and Direct Traffic. I’ll explain why Organic Search is like a treasure for your business, and why it’s even better than Direct Traffic. Don’t worry,...
Marketers have relied on third-party tracking cookies for the last 25 years to track consumer behavior online. Nearly all ad tech and martech platforms use cookies for targeting, retargeting, display advertising and behavioral marketing in general. Now, that’s all...