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Improving Your SEO is Like Building Muscle at the Gym
In some ways, search engine optimization is not very different from other aspects of life. What you put into it is what you get out. In the early days of SEO, this was less true, since the norm was a client handing off their campaign to an agency with little...
Choosing the Wrong SEO Agency Can Cost More Than You Think
Choosing an SEO agency that isn’t right for you can cost you dearly, and I’m not just referring to money. In addition to providing minimal to no return on your investment, a poorly implemented SEO strategy can have much farther-reaching effects. Most likely, your new...
Never Do SEO Without a Physical Address
As long as there has been SEO, there have been shortcuts created with the express purpose of getting around best practices. As a rule, these shortcuts are ineffective. One common “shortcut” we see is a business attempting to implement an SEO campaign in a target...